A visually charged short film blending sport and introspection, Elephant in the Room captures the tension between ambition and identity. Shot for Jordan, the piece balances raw physical energy with refined visual storytelling, reflecting the brand’s edge through Danik’s signature cinematic precision.
Jordan®
Elephant in the Room
[2024]
Type
Commercial
Role
Director & Cinematographer
A visually charged short film blending sport and introspection, Elephant in the Room captures the tension between ambition and identity. Shot for Jordan, the piece balances raw physical energy with refined visual storytelling, reflecting the brand’s edge through Danik’s signature cinematic precision.
Client: Jordan
Production: Stereotyped
Concept & Copywriting: Patrik Kabongo
Director & Cinematographer: Danik Bartolini
Gaffer: Hubert Hotte
Key Grip: Joseph Laplante
Sound Recordist: Joel Pucci
Editor: Pierre-Alexandre Bouvier
Sound Design & Mix: Joel Pucci
Voice Over: Chloé & Your Boy
Colourist: Martin Gaumond @ Outpost
Camera Equipment: Cineground
Grip & Electric Equipment: Lagrip
Starring: Jae Kabongo
N/A